Nowadays you may see more people on social media than in public places! It might sound exaggerated. But today more than half of the world’s population uses social media. The number keeps growing! Millions of new users sign up on social media platforms every day. An average user spends 2 hours and 24 minutes per day on social media platforms. For business entities, social media offer a powerful tool to reach customers, existing as well as potential, and increase their business. They play a great role in creating brand awareness, brand promotion and increase website traffic and sales.
A well-thought-out plan plays a great role in the success in Social Media. A strategy worked for one may not work for another. A social media platform worked for one may not work for another. We, at Ten Degree North Communications understand a client’s requirement, develop an appropriate strategy and go all out with the execution. Our service boutique consists of page creation, page management, paid campaigns, poster designs, lead generation and everything else related to Social Media Marketing.
What are the benefits?
Social Media plays a significant role in creating brand awareness today. They enable the brands to reach customers – existing as well as potential, increase followers, increase engagement and build brand loyalty.
Social Media encourage a two way communication, which was almost impossible before the entry of social media platforms, between the brand and the customers. They help brands to build a healthy relationship with customers. For the customers, it’s an easy way to reach their favourite brands, share their stories and take up their concerns about the brands if there are any.
Social Media is undoubtedly a great tool for increasing website traffic, which is highly essential for companies or brands that are into e-commerce. Increased website traffic means increased opportunities and increased conversion.
Social Media’s potential is not just limited to brand awareness and engagement. They are powerful tool for lead generation too. Lead Generation campaigns help companies to find potential customers and get in touch with them.