Public Relations is an effective and strategic way to create a favorable opinion among industry influencers, investors, prospective employees, financial institutions and the public in general.
Editorial content has more credibility than paid advertising. While advertising might bring immediate impact in terms of enquiries and sales, PR builds robust long term brand image and goodwill. In case of any untoward incident that might affect the company’s reputation happens, a well thought-out PR campaign can help them plan strategies that regain the trust.Read More
TDN knows how to dig-out the news or the story from a client brief, create a message, and engage media in a way that matters. With strategic thinking backed by years of experience, vast network of media contacts and strong relationships, we help your brand cut-through in the competitive media landscape.
Our areas of expertise and extensive experience include consumer PR, corporate profiling and PR strategy, FMCG brands PR, healthcare, hospitality, technology, real estate & construction, and entertainment PR.Read More
Media strategy sets the foundation for an integrated, well-timed and well-planned PR campaign. By combining multiple PR channels including print and broadcast, digital and social media, TDN will create a PR strategy that’s spot-on to meet your objectives and ensure maximum impact and results. It’s our job to facilitate all angles of the client’s strategy and work with our clients to meet these objectives.
While public relation is a continued process, no two PR campaigns will be the same. It is the public relations agencies’ job to strategically map out ...Read More
When it comes to managing a corporate entity’s PR requirements, a proactive media strategy is an essential ingredient. It’s the PR agency’s job to run a proactive press office which sets the foundation of the campaign. As the link between our clients and the media, TDN has nurtured long term relationships with editorial team and journalists of all media, ensuring high visibility editorial content for our clients. A PR Agency’s job is to generate news stories, product trials, and respond swiftly to media relations requests to lock in that all important press coverage.
While traditional PR largely utilizes print and broadcast media, Digital PR employs internet-based message dissemination. The practices followed are similar, but the key difference is who you target and the tactics you use to get their attention.
Along with traditional media, TDN uses online avenues including social media such as Facebook, Twitter, Linkedin, Instagram, Youtube, etc. in addition to Search Engine Optimization methods, bloggers, social influencers and forums...Read More
Fresh, engaging content is the critical part of any PR campaign. Our prolific writers with years of experience in mainline dailies and news channels can create the most impactful and influential content for press releases, features & stories, brochures, speeches, pitches and interview responses. We believe, a PR Agency’s job is to prepare carefully crafted copy that jumps off the page and communicates your message. This includes your core media kit including succinct press releases which sum up the story for busy journalists and assist with our story sells in.
Candid campaign photography is core to a media kit and it’s the PR Agency’s job to ensure it has all the right assets prior to starting a PR campaign, so that they can effectively pitch to the media. TDN assigned photographer will work with our clients to create images that will sell in a story, capture the media’s attention, and be stored in your company’s archive.